That the model is young enhances the fact that I wish to aim my magazine at youthful, intelligent individualists, the musician on the cover perhaps being something of a role model for these young people. In some respects, the magazine which I plan to create is a response to the diminishing quality of music magazines aimed at people within my own age demographic (16-25), which may at times undermine the intelligence of young people in order to generate greater sales.
The model's somewhat gothic style represents the darker, mysterious aspect of the musician, an aspect which is at the forefront of both the music and the fashion world, with musicians such as The XX and Lykke Li, and fashion designers such as Yohiji Yamamoto, Alexander Wang and Maison Martin Margiela all adopting mystical, sombre images.
Below: influences Swedish musician Lykke Li and Yohji Yamamoto a/w 2011


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